Recently, SINOTRUK, in partnership with its Libyan’s authorized distributors, celebrated the grand opening of its first officially authorized showroom in Benghazi. The event marks a significant milestone in SINOTRUK's localization strategy in Libya, elevating its distribution network to a new level.
The state-of-the-art showroom is strategically located in a key transportation hub in Benghazi. Featuring a modern industrial design, the facility integrates vehicle displays, customer consultation areas, and after-sales services, creating a one-stop solution for local customers. It is well-positioned to support the growing demands of Libya’s engineering, construction, and logistics sectors amidst the nation's ongoing reconstruction efforts.
The opening ceremony was attended by over 200 distinguished guests, including local Libyan government officials, foreign diplomats, and industry representatives. Song Yang, General Manager of SINOTRUK International, joined the Chairman of authorized distributor and local dignitaries for the ribbon-cutting ceremony. Going forward, Sinotruk will continue to strengthen its collaboration with local authorized distributors, supporting Libya's economic recovery and development with high-quality products and services. This launch marks a key milestone in the deepening strategic cooperation between the two companies. Looking ahead, SINOTRUK will accelerate the development of supporting facilities, including a local spare parts center, a training academy, and a KD (knock-down) assembly plant. These initiatives are designed to comprehensively enhance local support capabilities and provide sustained impetus for the modernization of Libya's infrastructure and logistics systems.
The successful launch of SINOTRUK's first showroom in Libya underscores the company's firm commitment to deepening its roots in the North African market and achieving mutual growth. It also serves as a vivid testament to the progress of SINOTRUK's global localization strategy.